Find the perfect item for your style.

Alla Peters and Rose Sorbello had spent decades building careers, raising families, traveling, and sharing life as close friends. Somewhere along the way, they noticed the same pattern every time they got dressed: the pieces they reached for most were often men’s activewear — perfectly oversized hoodies, structured joggers, and heavyweight pullovers that felt effortless, durable, and comfortable in a way many women’s athleisure brands didn’t.

They loved fashion and appreciated quality, but they wanted more than trendy workout clothes. They wanted elevated essentials designed with a woman’s attention to detail — better fabrics, refined tailoring, flattering proportions, and thoughtful finishes — while keeping the relaxed confidence and comfort they found in menswear. That idea became Fiori Sports.

Founded by two women who understood how real people live, move, and travel, Fiori Sports was created to bridge the gap between luxury and comfort. Alla and Rose designed the brand around timeless pieces that transition seamlessly from workouts to weekends, coffee meetings to flights, and everything in between. Inspired by understated European style and modern athletic culture, every collection reflects their belief that quality should be felt immediately — in the weight of the fabric, the fit of the garment, and the confidence it gives the person wearing it.

For them, Fiori Sports is more than activewear. It is about creating pieces people never want to take off — designed by women, inspired by men’s comfort, and made for a life in motion.